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Description: Effective communication can be as important to achieving environmental goals as good science. Because corporations, government agencies, and advocacy groups realize this, there are increasing numbers of jobs that require these skills; public information and communication positions are available in a variety of settings. These positions require not only effective oral and written communication skills, they also require an understanding of how to develop effective outreach plans.
While other courses focus largely on improving writing or public speaking, this course introduces students to using communication as a tool for environmental change. Students will be introduced to the process of selecting the appropriate tool for the communication task and the basics of using some of these tools. By the end of the course, students should be prepared for an entry level job in public information. Science majors will have communication skills that will help them compete in the job market.
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